Changing Stereotypes in Morocco

A group of students from Portland State University have been chosen to help change the stereotypes of a country that some believe isn’t well known in the United States. In fact, when someone mentions Morocco, a common response is “Where, Monaco?”. However, with a goal and valiant effort, the students will change the view of Morocco as an exotic travel destination to show the other side of the diverse country: information technology and manufacturing potential.

The moroccan American Trade Investment Council will oversee the students’ work. Large companies will be watching to see how the students fare in their goal. Some analysists that offered their comments suggested that the group might combine their efforts and not attempt to change the worldview of a country that is blossoming as a top world travel destination, but use it to their advantage.

Besides this, students hope to educate American society and business in regards to other stereotypes about the country - namely that is is overly agrarian, undereducated, and without a strong infrastructure. The other goal of the program is to move it from a purely academic idea to something that can be applied in real-world society. One of the groups overseers will travel to Morocco to give presentations and a video related to their cause. The presentation will show that Morocco does indeed have an infrastructure where business can bloom, along with costs for labor that compete worldwide.

Moreover, the group hopes to show Amerians and others alike that Morocco’s political and social relationship with the United States has never been better - shattering the belief that Morocco might be anti-American and displaying the modern Morocco to the world. The students and university agree that this campaign will bring jobs to the North African nation and will benefit the lives of thousands.

Brought to you by: Morocco News on Journey Beyond Travel
Source: Daily Vanguard

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