For much of the world outside Morocco, Casablanca brings to mind Humphrey Bogart, Ingrid Bergman, and all that classic bygone era of noir romance. But as a Moroccan, Casablanca is the beating heart of our nation, a city full of energy and ambition. And somewhere in...
Moroccan culture runs on ritual, and language is one of its most visible expressions. Whether you step into a taxi, a shop, or a café, greetings are expected. Skipping them feels abrupt. One thing that surprises many travelers is that Moroccan Arabic (Darija) doesn’t...
Traveling in Morocco, you are bound to trip across one of the most defining characteristics of the country : The Amazigh culture. The Amazigh are the indigenous inhabitants of North Africa. They have traditionally been referred to as Berbers, a term that found its...
If your trip to Morocco falls right after Ramadan, you may arrive as the country begins celebrating Eid al-Fitr. Travelers often notice the holiday while planning their itinerary and wonder how it might shape their experience. Shops may close for the day, families...
In 2021, we made a decision that fundamentally changed the way we think about travel and what it leaves behind. We partnered with the High Atlas Foundation to pilot a program that doesn’t stop at carbon offsetting and actively give back to the grid for every...
The holy month of Ramadan is a cherished time for Muslims around the world. If you find yourself in Morocco during this sacred period, you’ll not only experience the spiritual depth of fasting but also discover the unique culinary traditions that accompany it, like...
Written and photographed by JBT Director, Lucas Peters, the 4th edition of Moon Morocco is a detailed, full-colored country guidebook. Guaranteed to inspire travel lust, this edition is a wonderful companion for you while you’re in the planning stages or already in-country.
The 1st edition of Marrakesh & Beyond is a handy pocket-sized traveler. A complimentary guidebook to Moon Morocco, this guide dives deeper into the mysterious souks of the famed “Red City.” With a detailed shopping guide, handy fold-out map, and itineraries for day-tripping from Marrakesh, Lucas brings us another great resource for Morocco!