Who Are The Amazigh People of Morocco?
Traveling in Morocco, you are bound to trip across one of the most defining characteristics of the country : The Amazigh culture. The Amazigh are the indigenous inhabitants of North Africa. They have traditionally been referred to as Berbers, a term that found its...
Eid al-Fitr in Morocco: A Traveler’s Guide to Tradition, Culture and What to Expect
If your trip to Morocco falls right after Ramadan, you may arrive as the country begins celebrating Eid al-Fitr. Travelers often notice the holiday while planning their itinerary and wonder how it might shape their experience. Shops may close for the day, families...
High Atlas Foundation and Carbon-Positive Travel: How Responsible Tourism Gives Back to Morocco
In 2021, we made a decision that fundamentally changed the way we think about travel and what it leaves behind. We partnered with the High Atlas Foundation to pilot a program that doesn’t stop at carbon offsetting and actively give back to the grid for every...
Sellou, Asellou, Sfouf… An 11th-Century-Old Energy Treat (with Recipe)
The holy month of Ramadan is a cherished time for Muslims around the world. If you find yourself in Morocco during this sacred period, you’ll not only experience the spiritual depth of fasting but also discover the unique culinary traditions that accompany it, like...
Celebrating the Amazigh New Year in Morocco: Traditions, Music, Stories, Feasts, and more!
As the calendar turns to the Amazigh New Year, known as Yennayer, Morocco comes alive with a celebration of its ancient roots and vibrant traditions. This year (2026) the Amazigh calendar marks the year 2976. This annual event, held between January 12-14, marks the...Morocco Travel Guides
Favorite Morocco Guidebooks
Written and photographed by JBT Director, Lucas Peters, the 4th edition of Moon Morocco is a detailed, full-colored country guidebook. Guaranteed to inspire travel lust, this edition is a wonderful companion for you while you’re in the planning stages or already in-country.
The 1st edition of Marrakesh & Beyond is a handy pocket-sized traveler. A complimentary guidebook to Moon Morocco, this guide dives deeper into the mysterious souks of the famed “Red City.” With a detailed shopping guide, handy fold-out map, and itineraries for day-tripping from Marrakesh, Lucas brings us another great resource for Morocco!
